The company has signed an agreement with Genius Automotive Europe

Bultraco Motors AD, a company with nearly 35 years of experience in the automotive business, is adding two more brands positioned in the premium segment to its extensive portfolio. These are the Chinese brands OMODA & JAECOO, represented in Bulgaria by Genius Automotive Europe, the exclusive distributor for the twin brands in Bulgaria, Hungary and Romania. .

A new showroom at 111A Bulgaria Blvd. in Sofia is scheduled to open at the end of September. Covering an area of 402 sq. m., it will showcase the latest models from both brands.

The authorized OMODA and JAECOO service and repair center will be located at 40 Chelopehsko Shose in Sofia.

“I had the opportunity to personally experience the high quality of these relatively new vehicles on the Bulgarian market, and I am impressed. Another major advantage is the seven-year warranty, complete with an unparalelled 1 000 000 km engine warranty, valid across the entire range. I am pleased that Genius Automotive Europe has placed its trust in the experience of Bultraco Motors AD and that our company is now an authorized dealer of OMODA & JAECOO,” said Kostadin Grozdanov, Executive Director of Astreco Holding EAD, which also includes Bultraco Motors AD.

In April 2027, the company will celebrate its 35th anniversary. Bultraco Motors AD is one of the pioneers of the automotive business in Bulgaria and has established itself as an authorized dealer of high-quality brands such as Honda, Subaru and Moto Morini, and, most recently, OMODA & JAECOO.

Since their European debut in Spain in early 2024, OMODA & JAECOO have expanded at an exceptional pace and now have more than 300 dealerships across eight European countries. It is worth noting that the JAECOO 7 became the best-selling new car in the United Kingdom in March 2026. The two brands entered the Bulgarian market in December 2025.